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Apr 2024
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Transforming the world of work with AI: The top 5 application fields

In a world where innovation and technological progress continue steady, artificial intelligence is already playing a revolutionary role in many forms. It is now infusing more and more areas of our everyday lives and has long since successfully established itself in various sectors. From industry to medicine and from business to education: The use of AI is diverse and, as the most important trend in digitalization, has already had a lasting impact on our working world for some time. We take a look at the current top 5 areas of application for AI technology.

1. Industry: from automation to autonomy

One of the largest areas of application for AI today is the industry. In this area, AI is understood as a method or process that enables technical systems to perceive their environment, process what they perceive, independently eliminate problems and find new solutions for them. It also enables technologies to make decisions independently and learn from experience to continuously improve. As a result, AI is now becoming an indispensable tool in industry that is fundamentally changing the way companies produce. Important processes such as the optimization of manufacturing processes or the design of an application, right through to the prediction of maintenance requirements, are already being partially taken over by AI. Robots equipped with AI algorithms can be used to perform even more complex tasks that are difficult and dangerous for employees or involve a high level of manual effort. Whether in assembly or logistics, smart robotics supports human workers to increase efficiency and productivity in industry - for processes like order picking, palettizing or KLT handling. Thanks to the use of AI, costs can primarily be reduced, time saved and the quality of industrial processes improved. Want to learn more about AI for the industry? Then click here.

2. Medicine: Revolutionary advances in diagnosis and treatment

AI is also already being used in medicine to support medical professionals. AI learns with the help of large data sets, which originate from patient files, medical images from an archive of healthy and diseased organs or laboratory results. The algorithm recognizes patterns in the data, such as pathological changes, and uses them to create a model that can recognize these patterns and ultimately make predictions about the further course of the disease. AI is already helping to detect diseases such as cancer, dementia or heart disease at a much earlier stage. However, it not only provides support in the field of diagnostics, but also in the operating room: with the help of robots. In addition, intelligent assistance systems can be used to support people with limited mobility, for example as a result of a stroke, or to monitor values for chronic diseases with the help of wearables. The use of AI in medicine offers a wide range of benefits for both medical professionals and patients. From more reliable and faster diagnosis and the right treatment to the development of new drugs and therapies, AI is an important part of healthcare and will play a key role in the future of medicine.

3. Care: Innovations for the future

The care sector is already struggling with the consequences of staff shortages. Even if AI has not yet achieved a complete breakthrough here, it is seen as a beacon of hope to help with many problems. In the near future, however, AI could help care staff with organizational tasks, analyses and monitoring in particular. This mainly involves monitoring vital functions such as heart rate and breathing, as well as creating medication plans or automatically entering blood sugar levels. In the distant future, care staff will be increasingly supported by intelligent technologies. An intelligent camera solution, for example, will make it possible to prevent the person being cared for from falling by detecting their movements and warning them of a possible fall with an alarm. An intelligent robotic arm could provide assistance when repositioning the patient, as the posture and intentions can be detected more quickly. Service robots would also be used in everyday life and for rehabilitation exercises. The use of AI in care means greater cost efficiency and compensation for the shortage of skilled workers. However, people are always at the heart of the caring profession, so technology will not replace people, but merely relieve them. This gives care staff more time and energy to devote to and care for elderly or impaired people.

4. E-Commerce: Revolutionizing the customer experience

AI has been used particularly well and in a targeted manner in the e-commerce segment for some time now. Thanks to AI-driven data analysis, consumer behavior can be examined and understood based on previous internet habits and previous search queries. Predictions about the next purchase time or even customer churn can be announced and managed proactively and in good time using AI. In order to encourage a purchase or counteract churn, the needs of potential customers should be addressed. The use of AI enables an individual customer experience by suggesting personalized product recommendations and digital advertising campaigns in order to ultimately turn a visitor into a customer and thus achieve a purchase. In addition, intelligent chatbots are used in the area of customer communication, which understand inquiries and are able to provide answers to various questions. Furthermore, it is now possible for retailers to automatically adjust the prices of their products to the competition in order to gain an advantage. These are all factors that, from a salesperson's point of view, should increase customer satisfaction and speed up the purchasing process.

5. Finance: Between vision and reality

In addition to e-commerce, AI is already being used successfully in the financial sector. However, this sector still fluctuates strongly between innovation and caution, although AI contributes to modernization by automating manual and time-consuming processes. For banks and insurance companies in particular, however, the use of AI represents an opportunity to increase efficiency, save costs and reduce the workload of employees. For example, AI can be used in data analysis or risk assessment to minimize errors. In banking, credit applications are assessed and processed and cases of fraud are identified more quickly. AI can also analyze market trends and thus influence the actions of companies. It also contributes to the security of financial institutions and can therefore promote positive performance on the stock market. However, customer service and compliance monitoring offer particularly great potential for automation. Despite all these advantages of using AI, there is still a clear difference between the vision and the actual situation in the financial sector.

The journey has just begun

The industries listed show how flexibly AI is already being used in different sectors, and the journey is far from over. With the help of its transformative power, even more industries will be revolutionized in the future. The use of artificial intelligence offers great potential for companies and our society to tackle the major challenges of our time. Even if the advantages outweigh the disadvantages, the use of AI also comes with certain challenges. Companies need to consider issues such as data protection, workplace changes and ethical concerns and actively address them in order to responsibly shape a modern future.

Author
Alexandra Schmidt
Working Student, Marketing and Events